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Dangerous relations. Desire, seduction, and remarketing

Sophisticated marketing methods will break heart of any candidate. Build your relationships step by step, starting from the first contact all the way to the acceptance of your offer. By means of the See-Think-Do model, learn what your candidates are thinking, get their attention by quality content, send email newsletters via MailChimp, and remind them of your company by means of tireless remarketing. Measure your steps, assess them and modify until you reach your Happy End.

What will you learn from Matěj’s presentation?

What’s retargeting and how to use it in recruitment.

Practical examples of retargeting setting and how to monitor candidates’ reactions.

Types of content you should use at individual stages of the entire process.

Event Hours(1)

  • 11.45 - 12.15

    Matěj Matolín

(CZ) Head of HR at STRV, Recruitment Blogger